Today #jabathon launches, our social media campaign to boost uptake for flu vaccinations in NHS frontline healthcare staff. 

Our week long campaign runs until 11 December, and encourages NHS and social care staff to tweet their reasons for getting the flu vaccination. By spreading the message about the importance of protecting staff and patients against flu, we can encourage those who are hesitant to really think about the impact flu could have on those around them and hopefully motivate them to get their jab.

Get involved


Be a part of the #jabathon conversation and share your reasons for why the flu jab important, and why not share a image of you getting the jab or holding a note sharing your reasons. To help spread the #jabathon conversation, in your tweet you can nominate two other colleagues to share their reason.


Read and share our daily blogs which highlight the importance of the flu vaccination for NHS staff:

  • Jane Cummings, chief nursing officer at NHS England, talks about the importance of the flu vaccination and also includes three things that you should do to help tackle flu this winter
  • Louise Letley, a nurse manager in Immunisation Implementation and Planning at Public Health England, writes about why it was important for her to know healthcare workers were being vaccinated against flu following a cancer diagnosis. 
  • Jenni Middleton, editor at Nursing Times, talks about why she is an avid flu fighter.


To help promote #jabathon we have created a range of free resources that you can use, this includes some promotional text, email banner, #jabathon twibbon and example tweet. 

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